FINANCEBUILDERFOUNDER

I break things down.
Then build them up.

Finance professional by day. Builder of products, brands, and businesses by obsession.

Pratyush Jain
About

Who is PJ?

I spent 6.5 years at a Big 4 firm in Turnaround & Restructuring, advising on some of the UK’s most complex corporate distress situations — from multi-million pound restructurings to stakeholder negotiations that shaped the future of businesses.

Now I’m a Finance Business Partner at a defence technology company, operating within a PE-backed portfolio. I break down the numbers, build strategy, and partner with leadership on decisions that matter.

Outside the day job, I’m building an accounting practice for freelancers and small businesses. I’m also developing AI-powered revision tools, building websites for clients, and constantly looking for the next thing to build.

When I’m not working? I train MMA and Ju-Jitsu, I’ve performed for HRH The Queen, and I chaired a Big 4 firm’s multicultural network because I believe the best teams look different.

0.0 yearsin Big 4
£0M+Restructurings
0Ventures in progress
ACAACA Qualification
Ventures

What I'm Building

Accounting Practice

LIVE

Accounting & advisory firm helping freelancers, contractors, and small businesses with tax, compliance, and growth strategy. Monthly packages from £69+VAT.

AccountingAdvisoryTax PlanningNext.js

Exam Revision Platform

IN DEVELOPMENT

AI-powered revision tool for ACA students — adaptive question banks, spaced repetition, and performance analytics to help accountants pass first time.

AI/MLEdTechNext.jsPython

Fashion Discovery Platform

IN DEVELOPMENT

Curated fashion & lifestyle finds platform. Trend-driven product discovery with affiliate integration and social commerce features.

E-commerceSocial CommerceReact

Web Development Portfolio

Restaurant Website

COMPLETED

Full-stack Italian restaurant website with table booking system, menu management, and admin dashboard.

Next.jsPrismaPostgreSQLStripe

Practitioner Website

COMPLETED

Professional acupuncture practitioner website with service showcase, testimonials, and booking integration.

Next.jsFramer MotionTailwindCSS

Food Truck Website

COMPLETED

Greek food truck website with menu display, event catering enquiries, and location tracker.

Next.jsTailwindCSSResponsive
Experience

Where I've Been

2024 – PresentCurrent

Finance Business Partner

Defence Technology Company · Cyber Division · PE-backed

Partnering with the Cyber division on financial strategy, budgeting, forecasting, and commercial decision-making within a PE-backed defence technology group.

  • Business partnering across the Cyber division
  • Financial planning & analysis under PE ownership
  • Commercial strategy and cost optimisation
2024 – PresentCurrent

Founder

Accounting & Advisory Practice

Founded an accounting & advisory practice serving freelancers, contractors, and SMEs. Built the brand, website, and client pipeline from scratch.

  • End-to-end business build: brand, web, operations
  • Monthly packages from £69+VAT
  • Designed & developed the firm's website
2017 – 2024

Analyst → Senior

Big 4 Firm · Turnaround & Restructuring Strategy

6.5 years advising on large-scale restructurings, turnarounds, and distressed M&A. Progressed from analyst to senior across high-profile engagements worth £100M+.

  • £100M+ restructuring engagements
  • Financial modelling, stakeholder management, IBRs
  • Chaired the firm's multicultural network, Co-chaired the firm's cultural community
2019 – 2024

Community Leader

Big 4 Firm · Diversity, Equity & Inclusion

Chaired the firm's multicultural network and co-chaired the firm's cultural community. Led firm-wide cultural events, mentoring programmes, and inclusion strategy.

  • Chaired the firm's multicultural network
  • Co-chaired the firm's cultural community
  • Organised firm-wide cultural and DEI events
Contact

Let's Talk

Whether it’s a business idea, a web project, or just a chat — I’m always up for a conversation.